Save the date for our 2017 Analyst Firm Awards

This year we’re publishing the Analyst Firm Awards more or less monthly. Each award recognizes the ten firms delivering the most value in that category, according to respondents to the Analyst Value Survey. Please put the dates in your diary. If you’re a subscriber to the Analyst Value Survey, you will get a free seat Read more about Save the date for our 2017 Analyst Firm Awards[…]

IDC could flourish after IDG’s sale to Chinese consortium

As we predicted in our April Fool’s Joke last year, IDC has been sold as part of a Chinese-led purchase that leaves CEO Kirk Campbell at the helm. IDG Capital will take control of the IDG Ventures; China Oceanwide will control IDG and most of IDC, and an independent trustee will take control of IDC’s Read more about IDC could flourish after IDG’s sale to Chinese consortium[…]

IDC overtakes HfS in 2017 global Analyst Firm Awards

Gartner and Forrester’s leadership is no surprise, but this year IDC has won back third place in our annual Analyst Firm Awards, pushing HfS Research into a still-impressive fourth place. PAC and Ovum have also risen substantially this year, rounding out the top six. In last year’s awards, we saw that firms that could create Read more about IDC overtakes HfS in 2017 global Analyst Firm Awards[…]

I see IDC as just part of the M&A process

The April Fool’s posts from the IIAR and this blog about the future sale of IDC showed more than levity. The changing dynamics of analyst value are producing big shifts in the ways in which analyst insight is consumed, and the growing understanding of the role of business development is also channeling and constraining the Read more about I see IDC as just part of the M&A process[…]
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AR Classics: Gartner and Forrester are not, repeat not, Tier 1

You read the headline correctly; Forrester and Gartner should never be considered Tier 1. Yes, yes, Gartner is the industry behemoth, and Forrester is likely the number two firm for enterprise end users, but that does not make them automatically Tier 1 for the purpose of creating a ranked and tiered analyst list. In the Read more about AR Classics: Gartner and Forrester are not, repeat not, Tier 1[…]

AR Planning Doesn’t Have to be Like Nailing Jell-O to a Tree

With a background as both an analyst relations (AR) professional and an industry analyst, I have seen what happens on both sides of the fence, and communication between the two sides is not always straightforward. Hence, this is the first in a series of blogs for AR professionals containing tips and pointers on how to Read more about AR Planning Doesn’t Have to be Like Nailing Jell-O to a Tree[…]

Research shows analysts’ seven career vectors

Gian Marco Campagnolo and two colleagues have been mining the profiles of industry analysts to see what makes career success happen. They have focussed on a group of 332 analysts in different roles, including top analysts, CEOs and specialists in the ERP area. I’ve been delighted to give them a little help with their project Read more about Research shows analysts’ seven career vectors[…]

AR gets firms in the room, but it’s the spokespeople who convince

Yesterday I spent a couple of hours with Rick Nash discussing AR and Analyst Relationship Maturity. Rick is a Kansas City-based AR leader. Like many, he uses a relationship ladder to track the progress that he makes in building rapport with analysts. I coined the phrase Analyst Relationship Maturity back in 2005 and developed a Read more about AR gets firms in the room, but it’s the spokespeople who convince[…]

Nucleus Research focuses on value and ROI

Within the 30 leading analyst firms, Nucleus Research came top in the the 2014 Analyst Value Survey when it comes to value for money. Maybe it’s because Nucleus is under-pricing its services, but the firm’s unique focus on measuring return on investment, and its sponsorship of next week’s Analyst Relations Forum, led me to interview CEO Read more about Nucleus Research focuses on value and ROI[…]

AR Forum agenda reflects growing focus on value and sales

The agenda for the  Analyst Relations Forum was announced today. The free event on September 16 and 17 will help professionals show, and maximise, the business impact of analysts and of AR itself. The direction reflects a major survey of AR professionals, and the guidance of the forum’s International Advisory Council which will approve the final version, which will include speakers Read more about AR Forum agenda reflects growing focus on value and sales[…]