May 31, 2016

About Kea

Kea Company is the world’s largest consultancy focussed on influencer research and analyst relations for telecoms and technology-driven solutions providers. Our professionals gained their industry insights through decades of experience as influencer relations professionals, IT industry analysts and business executives.

Your clients and competitors talk to analysts and advisors: you need to be part of that conversation too. Kea enables technology providers to maximize their value through navigating and leveraging industry analysts and advisors. Because analysts and advisors influence half of ICT solution sales, influencer relations determines success.

Whether you are a well-established leader, or an emerging and ambitious solution provider, Kea can develop and focus your influencer relationships. In addition, our development workshops and annual forum give your team the skills and insight to respond to changes.

Our company history and milestones

Since 2003, Kea Company has acquired several leading analyst relations consultancies. We share the same values of curiosity, intelligence and resourcefulness. Today our consultants in the USA, Europe and Japan proudly serve a global client base.

2003: Company launched in Amsterdam, The Netherlands

2003: Started offering business advisory services to technology vendors

2010: Rebranded to Kea Company

2010: Started offering, next to business advisory, influencer relations services to technology vendors

2012: Acquired Daruma Concept to in grow the German-speaking region

2013: Acquired Lighthouse Analyst Relations to grow in the UK and US

2013: Started offering premium content to industry analysts, technology vendors and corporate IT professionals

2013: Became the number one consultancy in Analyst Relations worldwide, based on clients and global presence

2013: 43 AR leaders attend the first annual Analyst Relations event: our global forum in London’s Somerset House.

2014: Acquired SageCircle to further expand our North American presence, bolstering Kea’s international footprint as a worldwide leading Analyst Relations consultancy

Two-dayTwo day Analyst Relations Forum held in King’s College London: Kea Company partnered with ARInsights and was able to make this event free for 70 attendees because of the generosity of the event sponsors. The two-day long programme was filled with interactive sessions hosted by many notable AR professionals.

2015: Forum at the Archivist’s Gallery connects the dots around AR, including the different stakeholders that benefit from AR, allowing 80 AR leaders to better understand the rapid disruption of the market.

2016: Kea Company doubles European team: Kea Company, the global influencer relations consultancy, announced new team members in Europe including advisory partner Annelieke Nagel, a Gartner and IDC alumnus with 30 years’ experience in the analyst industry and in analyst relations.

2017: Kea Company acquires UK analyst relations consultancy Active Influence: Merger consolidates Kea Company’s position as world’s largest analyst relations consultancy. Active Influence helped many of the world’s largest technology companies to gain measurable business benefit from their relationships with analyst firms. Founder Richard East is now a partner in Kea Company, which obtained substantially all of Active Influence’s intellectual property and assets.

2017: Renamed as the Analyst Relations Value Forum, our annual forum focuses on changes in the dynamic analyst industry.

2018: SageCircle relaunched as Kea’s research-based subscription service.