AR Forum registrations top 750
With three weeks until the start on June 20th, registrations for the Analyst Relations Forum are already at 764. Here’s a list of the…
With three weeks until the start on June 20th, registrations for the Analyst Relations Forum are already at 764. Here’s a list of the…
Telling the truth: analysts tell operators and vendors what needs to be said rather than what is popular
Gartner cares about IT buyers, not suppliers. That’s part of the DNA of the firm, from its very first decade. Of course, it’s also…
It’s been several weeks since I posted on the blog. I, and most of the analysts and analyst relations people I’ve been speaking to,…
Niche analyst firms in any market can learn a lot from four factors holding back the leading specialist firms in one of the most attractive markets: fintech.
On 31 March I’ll be presenting the findings from CCgroup’s annual survey of analyst relations professionals. In this survey, we’re highlighting the difference between…
Many companies understand that Gartner is the most influential analyst firm in most tech markets. Mistakenly, they often think that simply using Gartner as…
Only 1 out of 10 startups achieve success in this world of cutthroat competition. But it does not mean that you, as investors trying…
Industry analyst firms like Gartner, Forrester, Celent and Aite are hugely influential across the financial technology industry. Where does this influence come from? Which…
The IHS Markit name had to go, the Ovum brand was too telecoms-y, a business business model is needed and so.. Omdia is the…
Although analyst relations is now a major element of tech marketing, many spokespeople mis-step in analyst briefings. Gartner’s research shows that the average high…
The Analyst Firm Awards and Analyst Value Survey, conducted by the University of Edinburgh’s Analyst Observatory, spotlight changes in the value created by that…