Marketers need realistic expectations of AI. Microsoft stock lost $100bn when ChatGPT gave false answers. But Rowan Atkinson as Charlize Theron showed the potential
I’m hiring a programme manager at CCgroup - B2B Tech PR. This is a key role where project management and people skills are more important initially than analyst relations knowledge.
On Saturday, my comments about CEO pay were reported in The Independent, one of Britain’s major national dailies. As Merv Adrian’s article shows, industry analysts also recognise that CEO pay
Listen, learn, appreciate and share are the four lessons I’ve learnt from 5,000 tweets as @DuncanChapple. A “tweetaversary” is an arbitrary and trivial landmark but, looking back, it’s been a
Impact of social media is overestimated in the short-term and overestimated in the long-term: what was the message from the Oxford Social Media Conference last week. I was lucky to
Gianni Catalfamo, co-leader of the European Technology Practice of the Brodeur|Pleon Worldwide, has posed some important questions in his recent Mzinga case study. As one of the few nuclear engineers
Merv Adrian, the former Forrester analyst who recently founded IT Market Strategy, has produced a useful summary of some of the discussion about analysts who blogs. It’s a useful summary
Vanson Bourne have given me the results of their 2008 interviews of 232 UK IT professionals about their media consumption. Out of twelve major media, IT blogs (other than those
