Many analyst relations professionals have misunderstood the implications of last week’s lay-offs at Yankee Group. Yankee Group has ended coverage of a number of technologies (generally more mature ones), and
I’ve just been looking at the results from a recent survey of vendor-side Analyst Relations managers. It asked how influential they rated certain analyst firms as being, and then whether
Our monthly ‘Advisor Spotlight’ webinar, this Thursday, will discuss Yankee Group. You can register online as usual. Yankee Group is one of the firms that has changed the most in
Two firms that have both reoriented themselves over the last year, Jupiter and Yankee, are developing similarly deep focus on online, business-to-consumer, technologies. It’s less of an evolution for Jupiter
Ovum has gained fourth place in the 2018 Telecoms & Networking Analyst Firm Awards, its highest rank in the awards in any year. As in 2017, the first three places in
The resignation of the industry’s most famous analyst, Peter Sondergaard, over workplace behaviour is an opportunity for the whole industry to take stock. I was interviewed by the Wall Street
These awards have been superseded. See the 2018 Telecoms & Networking Analyst Firm Awards at: https://www.influencerrelations.com/7189 The final category in the 2017 Analyst Firm Awards is for telecommunications and networking. The
For the strategic heavy lifting, executives are reaching out to a very wide range of advisors. Gartner heads up the list when we look at the Analyst Value Survey data