Most analyst relations effort is wasted because of the failure to prioritize analysts. AR effort isn’t allocated in line with analysts’ true importance to the specific goals of the AR program at that time.
Duncan Chapple

With over 25 years of hands-on technology experience, international experience and relentless curiosity make Duncan a trusted advisor on how organizations can develop turn influencer relations into analyst equity.
He is a business psychologist who has been a formal career mentor to high-potential young professionals since 2000. Duncan has an MBA from London Business School, which included MBA elective study with Columbia Business School and the Tuck School at Dartmouth. He has also completed MBA modules at UCLA Anderson, and is UCLA Alumni’s international careers counsellor.
Duncan is the Head of Analyst Relations at CCgroup. There he helps analysts to more confidently recommend solutions like fintech, deep tech and solutions for telecom networks and enterprises.
As the co-director of the Analyst Observatory at the University of Edinburgh Business School, he helped create the Analyst Value Survey and the Analyst Advocacy Survey. The Analyst Observatory also hold the annual analyst awards.
Book a consult with Duncan!
We believe that starting a relationship in the period when you have the most questions, and when different courses of action immensely impact your company’s success, makes sense for you and us. We want you to build profitable growth and make better decisions based on state of the art knowledge.