Our Credo series on analyst relations principles needs updating to reflect what we’ve learned about creating business value through AR programs. The past years have shown us that successful AR
Chad Huston is one of the most respected IT market forecasters, specialising for several years on the IT services markets. Something shocking about his analysis of financial reports of IT
This 2020 article by Duncan Chapple for CCGroup consolidated in-house and agency-side experiences of category creation. The discussion developed with the help of Jerome Pineau. After the graphic fell off
After Tom Rebbeck, our Analyst of the Month awards start a new cycle with Shelly DeMotte Kramer. We had the chance to speak with Shelly face to face at the
The world of technology buying is constantly evolving, and the recent COVID-19 pandemic has accelerated the changes. This has led to more complexity and unpredictability in markets, making it challenging
The COVID-19 pandemic created or accelerated massive societal changes, and the telecoms industry was also affected. Most telcos suspended significant tech investments for the best part of a year and
In the run-up to the 2024 Analyst Relations Forum at the University of Edinburgh on June 27th, our preview webinars discuss the value generated from analyst relations, content, and hype.
For the next three months, I’m facilitating a mastermind group hosted by SageCircle for the Association for Analyst Relations Partnership. Each week, one person is in the ‘hot seat’, and
