GARTNER, FORRESTER, IDC AND 451 LEAD 2019 GLOBAL ANALYST FIRM AWARDS

Ten companies create two-thirds of all the value gained by analyst firms’ users. That’s the key finding of the 2019 Analyst Firm Awards, announced on November 20 by the Analyst Observatory at the University of Edinburgh Business School. CCgroup is delighted to be the 2019 sponsor of the awards. The ten most valuable analyst firms Read more about GARTNER, FORRESTER, IDC AND 451 LEAD 2019 GLOBAL ANALYST FIRM AWARDS[…]

19 firms nominated as 2019 Analyst Firm Award winners

19 highly-valuable analyst firms will be named as winners of the 2019 Analyst Firm Awards on November 20. The winners have been selected by the Analyst Observatory on the basis of responses to the Analyst Value Survey, an annual survey that asks their users which firms best deliver the most valued services from analyst firms. Read more about 19 firms nominated as 2019 Analyst Firm Award winners[…]

Amjad-Khan

AR Classics: Amjad Khan on the new AR era

Since managing analyst relations for clients like Microsoft, Motorola and Kodak at CCgroup, Amjad Khan’s led AR in-house at Global Crossing and Amdocs and worked with the full range of analyst firms. In this article, Amjad made an early assessment of the new analyst firms which appeared eight to ten years ago. Navigating the new Read more about AR Classics: Amjad Khan on the new AR era[…]

Lena Davies collects Forrester's 2018 AFA

Forrester’s New Wave speeds up new category creation

Forrester’s New Wave has so quickly become part of the analyst relations furniture: it’s easy to understand what a difference it makes. The New Wave is best thought of as a Wave for emerging market categories. There are four major differences. Unlike each classic Wave’s stable scope, the analyst is empowered to work with a Read more about Forrester’s New Wave speeds up new category creation[…]

Analyst Firm Awards to be announced on November 20th

The Annual Analyst Firm awards will be announced in Boston on November 20th. The awards reflect responses by several hundred users of analyst firms to the Analyst Value Survey (AVS) conducted by the University of Edinburgh Business School’s Analyst Observatory. This year’s awards will be given in the following categories. Global AI & Analytics Cybersecurity Read more about Analyst Firm Awards to be announced on November 20th[…]

2019 Analyst Value Survey now open

Now in its 19th year, the Analyst Value Survey is a unique resource for the tech and telecoms industry. The Analyst Observatory at the University of Edinburgh is conducting the survey, which spotlights the analyst and advisory firms with the most influence, and which deliver the most value for money. The responses also determine the Read more about 2019 Analyst Value Survey now open[…]

IT mainstreaming poses challenges for the future of AR

The usage gap is widening between analysts’ most- and least-used coverage areas. That’s the finding of January’s mini-survey, which originally aimed to test new question formats for the Analyst Value Survey. In one chart, shown here, we asked previous participants in the AVS about the topics they had consumed research about. The gap has widened Read more about IT mainstreaming poses challenges for the future of AR[…]

Not-so-Magic Quadrant: Gartner analysts’ experience falls; vendors’ data collection burden grows

If you only read one post by Simon Levin this year, this is it (Is Gartner research quality under threat?). Simon puts the current dip in the collective experience of MQ authors into context: MQ authors and leads do change regularly, and vendors need an ongoing focus on the MQ to make an impact.  Andrew Hsu would also Read more about Not-so-Magic Quadrant: Gartner analysts’ experience falls; vendors’ data collection burden grows[…]

Fábio Rocha, Jessica Backsell, Johan Nilsson and Duncan Chapple

MWD closes: can independent analysts stay relevant?

MWD Advisors’ analysts joined IDC last month, putting on ice one of the most respected independent analyst organisations. Neil Ward-Dutton and Craig Wentworth were two of my most impressive colleagues when we worked together in Ovum’s IT Analysis group 20 years ago, and they can only have grown in capacity since then. Moving to IDC Read more about MWD closes: can independent analysts stay relevant?[…]

Gartner’s symposium shows three new challenges for analyst relations managers

Gartner’s rapid evolution poses three profound challenges for analyst relations managers, and this blog is changing course to respond to them. Gartner’s role-based research, the rapid rise of user reviews and the consequent impact on marketing communications are all immense shifts. 1. Unlimited impact of role-based research. We don’t know what the full impact will Read more about Gartner’s symposium shows three new challenges for analyst relations managers[…]

Turning technical legitimacy into market action

Regulations, authoritative professional norms and dominant culture set complex expectations for all institutions. In the opening session of a workshop for academics and PhD candidates at the University of Edinburgh Business School, professor John Amis pointed out the way that companies also play a role producing norms, and selecting the social actors, that embed the Read more about Turning technical legitimacy into market action[…]

AVS shows Gartner’s declining share of a growing pie

Gartner’s share of the value created by the analyst industry is slowly trickling down. The 2017-18 Analyst Value Survey shows that Gartner produced for analyst value than any other firm: 25%. Compare that with 31% in 2015 and you get a sense of the change in the market. It’s not that Gartner is shrinking. Quite Read more about AVS shows Gartner’s declining share of a growing pie[…]