Analyst of the Month: Tom Rebbeck
Each month, Influencer Relations highlights one of the leading analysts in our industry. We ask one of our favorite analysts about their current work,…
Analyst of the Month: Phil Kendall
Each month, Influencer Relations highlights one of the leading analysts in our industry. We ask one of our favorite analysts about their current work,…
Analyst of the Month: Mrinal Rai
Each month, Influencer Relations highlights one of the leading analysts in our industry. We ask one of our favorite analysts about their current work,…
Scott King: Breaking Down the Analyst Value Survey
An analyst firm mentioned how respondent’s from a recent survey viewed the firm. They claimed they were highly regarded, independent, and that customers trusted…
Analyst of the Month: Loren Moss
Each month, Influencer Relations highlights one of the leading analysts in our industry. We ask one of our favorite analysts about their current work,…
Why B2B Marketing & Sales Should Care About Analyst Relations
B2B marketing leaders often have an ambivalent relationship with analyst relations. In some organisations, AR is a team sport: AR is a partnership with…
2021 Analyst Relations Forum: deck & takeaways
Analysts relations professionals are under new pressures. Many are questioning whether, and how, AR should try to transform its value to colleagues. Others feel…
Analyst of the Month: Dean Bubley
Each month, Influencer Relations highlights one of the leading analysts in our industry. We ask one of our favorite analysts about their current work,…
AR Transformation, One Year On
I’m delighted to join my Analyst Observatory colleagues Robin Schaffer and Sarah Shamouelian for this year’s Analyst Relations Forum: “AR Transformation, One Year On”….
Survey: Analyst relations impact on scaleups and startups
The Analyst Observatory has launched SSIA, a groundbreaking survey into the impact of analysts, and analyst relations, on tech startups and scaleups.The research centre…
Webinar: How IoT vendors benefit from analysts’ influence on buyers
When we started to plan our next CCgroup analyst relations webinar, we started to feel that both the pandemic and the changing patterns of…
The 2021 Analyst Value Survey results webinar is fast approaching!
The Analyst Observatory’s Analyst Value Survey is the only recurrent survey of analysts firms’ users. The responses feed into a comprehensive, global database that…