Analyst of the Month: Chris Lewis

Each month, Influencer Relations highlights one of the leading analysts in our industry. We ask one of our favorite analysts about their current work, past experiences and how to get

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Analyst of the Month: Alan Pelz-Sharpe

Each month, Influencer Relations highlights one of the leading analysts in our industry. We ask one of our favorite analysts about their current work, past experiences and how to get

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When analyst firms abuse briefings with egregious sales pitches

Here are four ways Analyst Relations people can stop analyst firm staff from selling in briefings. Can you think of any others? 1. Use chat: Many online tools allow chat,

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Analyst of the Month: Allan McLennan

Each month, Influencer Relations highlights one of the leading analysts in our industry. We ask one of our favorite analysts about their current work, past experiences and how to get

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Arbitrage for Tech Analyst Relations

Arbitrage tactics can help your analyst relations team to profit from other people’s mistaken valuations. My research at the University of Edinburgh Business School shows vendors generally over-allocate their time

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Use Analyst Relations to Accelerate Sales

My June webinar will outline how Analyst Relations can accelerate the purchasing process and increase the number of leads for business-to-business technology providers. Sadly, analyst relations programs are typically disconnected

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IoT Analyst Firm Award 2021 winners announced

HFS Research, Everest Group and KMPG's performance were especially strong in the Analyst Firm Awards, which are sponsored by CCgroup.

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Webinar: Use Measurement to Drive Analyst Relations Objectives

Measurement is not only the deepest challenge in analyst relations but it’s also the biggest danger. 20th-century public relations measures, based on activity, remain dominant in the evaluation of analyst

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