Thought Leaders
Thought leaders are characterised by thinking differently about important issues. Martin Luther King was a thought leader – his vision of a society where…
There’s no Such Thing as a Free Lunch
The economic theory, and also the lay opinion, that whatever goods and services are provided, they must be paid for by someone – i.e….
How Valuable is Service?
How do you measure whether clients are happy with your service? Do we need a matrix to make sure we make it all visible,…
How Cool is That?
Today, of all days , I spend some time in a sub par hotel in the deep south of the Netherlands. Nothing cool about that…
Guess Who’s Looking for Top Talent in Analyst Relations?
Looking for a new direction in your Analyst Relations career? October is a time when new opportunities pop up in the field. From IBM…
Failure is not Always Incompetence
Anyone who can think straight and does more than reading the local newspaper or watching one of the indoctrinated television channels around the world,…
Do You Know Who That Is?
We get the feeling that sales enablement is something that popped up recently in the office of many AR professionals. How is that possible,…
Do Analysts Want to Talk to You?
Of course this is nothing new, VC’s asking entrepreneurs the question: “do analyst want to talk to you guys?” What a great example of…