IDC overtakes Forrester in 2018 Marketing and Policy Analyst Firm Awards
The 2018 Marketing & Policy Analyst Firm Awards are the category with the least change. Eight of the nine top firms were all in the 2017 ranking. The two firms which slipped out, CXP and Everest, each produced only marginally less analyst value than tenth-place winner ESG according to professionals working on marketing and policy…






