The announcement of the 2021 Analyst Firm Awards got our friend Yulis in Singapore wondering about one choice we made about the 2020 Analyst Firm Awards: why didn’t we publish the Global category in 2020?
Last year the Analyst Observatory reduced the number of AFA categories, to focus the effort onto key vertical markets. But today’s question from Yulis got us wondering: who were the global leaders of the industry in 2020, as viewed by the Analyst Value Survey data?
We just crunched the numbers and produced the chart below.
As you can see, we’ve ranked the firms by the number of awards across the 7 categories, and then ranked them by their average placement in the categories they were included in, and then ranked them alphabetically. The top five firms are the same as in 2019.
There is certainly room to quibble: ARC did much better in its three awards than Everest did in its four, so perhaps ARC should be higher? Last year we asked about the legacy Omdia brands, but would they have been higher if we had combined them?
However, one change from 2019 is certain: Deloitte and KPMG are clearly seen increasingly as serious research and advisory providers.