In any business environment the phrase ‘best practice’ sooner or later comes up when people are talking about planning, execution and measurement of business activities. According to Wikipedia “a best
When talking to IT vendors eager to grow their business I usually come across a number of common challenges they face. One of the biggest issues which lies outside the
If you think back on the many occasions when you’ve heard this phrase, or for that matter used it yourself – how many times has it been a good idea
I bet you have – but since it was so boring you probably cannot remember what it was. Now turn the question around and ask yourself what you have written
It is a common belief that the playing field of analyst relations is reserved for the ‘big guys’ who are spending lots of money on their relationship with the analyst
Most people trying to reach a decision for a vendor, a product or a service will try to get at least a couple of third party opinions on the downsides
Getting started with analyst relations can prove to be quite a challenge if a company does not have any previous experience in dealing with analyst companies. At this point it
When asked about analysts and analyst relations the reaction of technology vendors seems to be divided into two main groups. Those that believe that analyst relations is something a vendor