Clay Cocalis, the vp of worldwide sales for TowerGroup, focusses on three clusters of buyers: “We typically don’t sell into the sales organization, we mostly go into analyst relations, marketing
Anthony Parslow, previously Chief Operating Officer at Forrester Research Europe, has left the firm for the mother of all road trips. Anthony, seen here on the right, is one of
On the left you can see the forty firms most mentioned in analyst research. We’ve looked across the Lighthouse analyst index reports to see which firms have the highest profiles
Which analyst firms have increased their influence the post over the last year? Our 2006 survey of IT and telecoms vendors’ staff says that the answer is Forrester, Gartner, Ovum,
Ovum, the largest European-headquartered technology analyst firm, has formally reported a 25% rise in revenue and a 253% rise in profits. This is in line with the guidance it gave
A new post by ARmadgeddon is critical of an initiative by Forrester’s analyst relations council. Forrester’s plan allows participants to attend a conference for analysts being organised by a participant
We’ve written a lot about Forrester recently: on finances, pricing, timing, performance and valuation. While that reflects many of the discussions we are having at the moment, it’s time to
CFOs at both Forrester and Gartner are engaging in fascinating share buy-back strategies. In both cases the strategies are constrained by complex shareholder relationships. They are hard to understand. However,
