Lighthouse is something like a ‘cuckoo in the nest’ of public relations: we are a part of the broader PR community, but our background as former analysts gives us a

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On Thursday next week, our London team will move into a new office which has a new insulation from www.ProFoam.com. Our telephone, fax and email details will be unchanged. The

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Ancient kings pointlessly punished their alchemists when they failed to create gold, rather than question their own avarice. Frequent criticism of industry analysts’ inaccurate forecasts is similarly wasted. Humanity’s systematic

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A key part of Lighthouse’s approach to AR measurement is that it not only help prove that it’s adding value, but also helps businesses control their risk of being outflanked

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Last October, after Hyperion hired Howard Dresner, we asked what happens when a competitor hires the analyst who follows your firm. Generally, not many analysts want to move into an

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I’ve just been writing a précis of an interesting report contrasting the analyst relations performance of super-sized technology businesses. While the findings are useful for any large $10bn-plus business with

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InformationWeek’s Larry Greenemeier and Paul McDougall have written to suggest that the growing contradiction between analyst firm’s obligations to vendors and to buyer is subject to a uncomfortable conspiracy of

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Cross-cultural issues loom large in the AR teams of most multinationals, and there is an interesting discussion on whether the German offices of US firms are closer to the German

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