Influence
This month and for the second time in a row, EDS retains the number one spot in our Services Index page. That’s twice they have beaten Accenture to the top spot in as many months. T-Systems saw a marked improvement and helped to dislodge LogicaCMG from the tenth spot in the rankings. That’s bad news…
This month and for the second time in a row, EDS retains the number one spot in our Services Index. That’s twice they have beaten Accenture to the top spot in as many months. T-Systems saw a marked improvement and helped to dislodge LogicaCMG from the tenth spot in the rankings. That’s bad news for…
Many thanks to influencer50 was passing me the article their research referred to. It’s described as an article by Pui Wing Tam from the WSJ’s E-Commerce Supplement Online in June 2003. The article’s headline, “Brad in Accounts May Be The Best Person to Have a Word With”, points to a real communications challenge: how can…
The Institute for Industry Analyst Relations holds its first discussion in the US next week. Members and potential members of the IIAR will be breakfasting together at Gartner’s symposium next Tuesday, October 10th. The Institute is inviting AR professionals to discuss what they would like the Institute to do, and how it can best add…
Noiseworks PR owner Nick Hayes has a proven eye for what grabs headlines. His other firm, influencer50, has an interesting paper (available online) claiming that analyst influence is falling. The claim is based on four observations: 1] Around 18% of influencers are analysts. influencer50’s paper reports that industry analysts are on average 18% of those…
Outsell, Inc. is forecasting that spending on IT reports and research will grow 9% this year. That’s almost double the growth rate for 2005 when Outsell’s estimate was 5%, as shown in their diagram on the right. (Updated from earlier this week: Thanks to Outsell for permission to use this diagram, which enlarges when clicked…
Many industry analyst relations managers get approaches from equity analysts working in the investment community. Equity analysts often approach industry analyst relations staff at stockmarket-listed firms when corporate investor relations cannot supply the information they need. At private firms, they are often the only obvious point of contact. Equity analysts need to be handled with…
This month, there has been a lot of jostling within the top 25 of the Telecoms Index but no real surprises. Nokia lead for the second month with Ericsson and Nortel following closely behind. No heart attacks please! More interestingly, Brocade has grabbed a huge share of voice leaping a magnificent 12 spots up the…