Our AR consultants help vendors to better allocate their analyst relations effort. Efrem Mallach’s action research methodology, IDEAL, gives AR teams the information they need to increase their mindshare with
Our Analyst Index is still the only regular AR share of voice measure recognised by the industry. This month our Telecom Index is all about change. Nokia’s second month as
According to BtoBOnline, IDC has found that spending on analyst relations has risen to 28% of the spending on public relations by technology suppliers. The report by Kate Maddox (ex-@d:tech
One in five of the visitors to this site use Firefox. The most recent version of Firefox fixed a glitch which prevents visitors from getting the most out of www.LighthouseAR.com.
Here are the top ten software suppliers with the highest profile in analyst research over the last three weeks. As you may note the top five firms still have their
The Lighthouse Analyst Index is the only regular AR share of voice measure, charting the rise and fall in AR performance of the world’s leading high technology vendors.The chart on
The IIAR has been making steady progress over the summer. So far we have 95 people signed up on our English-language list and a further 12 in our German chapter.
The chart on the right hand side shows the ten IT Services suppliers with the highest profile in analyst research over the last six weeks. It is an extract from
