Influence
Showing results is one of the key challenges faces analyst relations managers. Some AR managers only track ‘inputs’ (how much activity they are doing) but most companies focus on ‘outputs’, the shift in analyst behaviour that they aim to influence. Our Analyst Index is one of the simplest forms of measuring outputs: it’s share of…
October has been a busy month for telecoms analysts. There’s been a lot more buzz about Global Crossing, which has announced the purchases of Impsat and Fibernet and is itself the target of some M&A buzz. Taiwanese WiFi and MiMAx leaders D-Link are also continuing their rise, and are posed to enter the top 25…
In the top ten of this month’s Software Index, Symantec trades places with Novell but otherwise there is no change. Far more interestingly, Autonomy is the joint highest climber moving up 11 places to number 22. Intuit has also moved up 11 places but it started from a lower position and is presently ranked at…
The “Lighthouse Spotlight” newsletters lunch to the public next week. These are four monthly newsletters that highlight a dozen or so newly published pieces of analyst research that interest us in our four focus areas: Services; Software; Systems, Hardware & Platforms; and Telecommunications & Networking. Lighthouse has just completed our first ‘beta test’ cycle of…
October Systems Index shows little change in the top 5. As could have been predicted IBM maintains the lead followed by Intel. However, further down the chain adjustments seem to be rather exciting. NetApp has pleasantly surprised us this month with tremendous leap of 11 positions in analyst focus, consequently insuring the place in the…
Next month the Institute of Industry Analyst Relations is holding meetings in London and Frankfurt. The London IIAR Forum will be on November 2 from 5:00 – 7:00 p.m. at Oracle’s City of London office, One South Place. IBM is hosting the third meeting of DARA, the German working group, at its Frankfurt office. The…
I just saw that Catherine has interviewed the folk at ARmadgeddon in this recent post. It’s an interesting interview. I’ve exchanged email with two of them, but this gives a pretty good feeling of their motivation. They were big fans of META Group, and see the concentration at the top end of the market accellerating…
The chart on the left compares a group of 147 leading industry analysts according to their individual profile in the media and their impact on high-value sales. The black line shows the trend in the data: after a certain point, higher than average profile in the media is correlated with lower than average impact on…