Impact of social media is overestimated in the short-term and overestimated in the long-term: what was the message from the Oxford Social Media Conference last week. I was lucky to
The discussion in last week’s webinar focussed on the idea that Gartner’s response to the temporary decline in its market has been to cut costs and to focus on the
At 11 am Eastern time we’re repeating our webinar to review recent changes at Gartner. It’s been interesting to see the feedback we’ve been getting from folk over the last
Readers of this blog have excellent judgment on many things, but I’ve been surprised that a few of my followers on twitter are signing up for follow-swapping sites. I had
Canalys, the UK-headquartered specialist in channels to market, is following a number of other analyst firms in launching newsletters and other tools that allow direct marketing of reports and events.
What a difference a year makes. In 2008 Forrester was the winner of the Analyst Firm of the Year award. However, since then we’ve seen a different tone to the
This month’s IIAR forum will discuss ‘AR in a credit crunch’ (details below). It’s notable that the panelists aren’t AR managers, but analysts. It reflects the widespread expectation that professionals
In the second of two podcasts Ed Gyurko, European analyst relations manager at Tech Mahindra discusses the Gartner Magic Quadrant with Duncan Chapple, managing director of Lighthouse Analyst Relations. In
