While firms like Honeywell and IBM had developed analyst relations earlier, it was the 1990s when AR became a major marketing expense for high technology vendors. This October 2003 training
Writing is grim, says Paul D’Silva. It is hard because it involves thinking clearly. What tips should we give analysts who need to write better, and more quickly? these are
Andrew Reed’s excellent Influencer Insights Podcast has a new episode. Analyst moves get mentioned in detail, which Andrew gets from ARchitect Express (the AR CRM solution exclusively available from Kea Company).
The dominant paradigm for business is now that it pays to be sustainable and socially responsible, and that there are untapped economic opportunities. That has created a hierarchy in which only
For this Influencer Insights podcast we are excited to be joined by Patrick Corcoran, Director of Analyst and Advisor Relations at Luxoft. Patrick intensified outreach to analysts, really reinvigorating the Analyst Relations
Christian Hampel, a researcher from the Psychologische Institut Mainz, and I have a totally new analyst relations strategy. Since February, we have been developing and testing some ideas from social
Would you like to make sure that you and your colleagues are making the right impression in analyst-vendor briefings? We’ve just completed a scientific research process and found the answer.
Michael Wolf, former VP of Research at Gigaom, and former Forrester analyst Scott Santucci, join us on our new Influencer Insights Podcast to discuss the two biggest developments in the analyst industry
