Five ethics policies for analyst firms

Do vendors pay analysts to say what they want them to say? Not normally. Vendor support for the analyst community is substantial: many obtain more revenue from vendors than from users.

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Four stages in the evolution of analyst firms

Changes in business have driven the growing revenue and authority of ICT industry analysts. Four distinct stages reflect the several factors that have defined this success. For much of the

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451 alum Hecht: analyst is tech evangelist not vendor advocate

Lawrence Hecht, formerly an analyst at 451 Research/TheInfoPro, offers this response to Phil Fersht’s recent contribution to our post opposing Federal regulation of analysts. Why would anyone want to be

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HfS’ Fersht: Analysts could decline without regulation

Many thanks to HfS Research founder Phil Fersht for this reply to our recent post opposing state regulation of analysts. Duncan – thanks for airing this important issue. It’s become

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Why CIOs Rely on IT Industry Analysts

CIO and Darwin Magazines conducted a survey to gage CIOs’ use of IT analyst firms’ services to make IT purchase decisions. More than half of the executives we spoke with

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How Nortel AR went from 16th to 1st

Analyst relations was a big part of Nortel Networks‘ huge success during the 1998-2000 tech boom. In 2000, I became head of AR for Brodeur Worldwide, Nortel’s agency. The team’s accomplishment

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AR Classics: Why corporations pay technology analysts $15 billion a year

Corporations pay technology analysts $15 billion a year for unbiased technology research. But many common analyst practices look suspiciously like conflicts of interest. By Christopher Koch For many business executives,

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Darwin’s Buyers’ Guide: Get the most from analyst services

Get the most from the analyst services you buy by following these tips Discover the specialty. | Most of the analyst companies have a dizzyingly comprehensive list of services, but

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