In a meeting today, with a US start-up looking to win clients in Europe’s financial sector, I went over a number of the factors that new firms need to consider
The rising interest in influencer relations will dangerous disorient managers who see influencers as a new category, separate from and exclusive of existing audiences, such as industry analysts and the
Managers can learn how to accelerate the momentum of their analyst relations programme at Lighthouse’s seminar on Building AR Momentum. Lighthouse’s second-level AR course runs in the second quarter of
Motorola’s decision to split itself into two separate businesses (Mobile Devices and Broadband & Mobility Solutions) has made it the center of attention for telecom analysts this month. The resulting
The reality of the credit crisis and the potential for an economic downturn is a hugely important dynamic in our market. Lighthouse is proposing holding a seminar in May to
The leading open source database provider mySQL is the most prominent gainer of analyst focus this month. The firm has been recently acquired by Sun Microsystems and has now announced
Voting is now open for the Analyst of the Year. The prestigious award from the Institute of Industry Analyst Relations is the most respected acknowledgement of analysts and analyst firms.
German AR professionals meet in Bavaria each April for Lighthouse’s intermediate-level AR seminar on analyst relations optimization. A German-language outline and brochure about the event is below. Several high-tech firms