The 2021 Analyst Value Survey results webinar is fast approaching!

The Analyst Observatory’s Analyst Value Survey is the only recurrent survey of analysts firms’ users. The responses feed into a comprehensive, global database that can be filtered to show value

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Can tech marketing fit the preferences of young professionals?

A new blog post (https://wp.me/p4go6f-GL) by my Edinburgh University colleague Evelyn Antony picks up on some interesting points. According to Andrew Defrancesco one of the obvious challenges for analyst relations

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We’re recommending that readers register for an upcoming web seminar presented by Velocity Partners (the firm of Lighthouse board member Stan Woods) with B2B Marketing Magazine. It’s on Wednesday, 3rd

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If you are planning to be at the Forrester IT Forum EMEA in Berlin next week, and are interested in finding out more about the IIAR and networking with your

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This month’s Telecoms Index has seen some interesting changes. In the top ten, Verizon has gained two spots, BT has gained three spots as has Foundry while Avaya has grabbed

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This month has seen very little change in the top ten of the Software Index. SAP swapped places with Progress but that is all. Lower down the order is a

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There has been some changes in this month’s Systems Index. The big guns still occupy the top three spots i.e. IBM, Intel and Dell. But Apple and AMD have both

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There is no change in the top three of this month’s Services Index. Accenture is leading, with EDS and CSC playing catch up. Verisign has performed well this month, increasing

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