Is it still possible to talk about services firms as a meaningful category? Take a look, for example, at the 2012 Influence Quadrant for enterprise solutions, which we made for the team at Loudhouse. Even though this IQ excludes the major Powerhouse vendors, which provide both services and technology, you can see that most of…
The Analyst Equity blog had visitors from exactly 100 countries over the last six months. 42% of visitors are in the United States and a further 42% come from seven other counties, all of which have notable communities of analyst relations professionals: (Australia, Canada, France, Germany, India, the Netherlands and the UK). What’s fascinating are the 92…
This month, Lighthouse is relaunching the Spotlight on Telecoms. Each month we’ll bring subscribers notable research they might have missed, and be talking about underlying trends. You might already know the Influence Quadrant (IQ), which shows long-term changes in how often suppliers are mentioned. In this Spotlight, we’re able to share the Telecoms IQ, which…
Users of analyst research have really different perceptions of how independent some analyst firms are. People seem to be fairly certain that Aberdeen Group has less independence than Ovum, but there very mixed opinions about Gartner. On the right is one of the charts we’ve prepared to discuss the results of our annual Analyst Value Survey….
Everyone in or around the analyst industry knows that the four major firms are Gartner, Forrester, IDC and Ovum. But who are four after that, and the four after that? To start you off, here’s one of the charts from the presentation. We asked participants which of 30 firms were the most influential on the…
I’m one of the co-authors of a new guide to best practices for LinkedIn which has been published this week by B2B Marketing. As you might imagine, I’m especially interested in the way that LinkedIn is being used for research by industry analysts and product managers. That’s what my contribution to the guide focusses on,…
The 451 Group announced the acquisition of Yankee Group from Alta Communications on January 3, 2013. Yankee was one of the analyst industry’s most prestigious boutiques through the dot.com boom, with 70 analysts on the payroll in 2006. Today, after four successive years of contraction, it is a shadow of its former self. According to Yankee’s…
“Industry Analyst Relations – An Extension to PR”, the book by Dr Ralf Leinemann and I, has been the best-selling AR book on Amazon over the last five years. We’re delighted to announce that the book is now available as an eBook from Amazon, and as free PDF from Kea (see below). It’s not a…