Over the last couple of years we have been witness to the rise (and fall) of new research initiatives. What defines them, and what drives them to take on the
This post was written by Giovanni Rodriguez, a regular contributor at Forbes. The post was originally posted on Forbes. We are grateful to Giovanni for giving us permission to share this blog post.
Running up to the Analyst Relations Forum 2015 we will be publishing interesting points of views on our topics. We are kicking off by a classic post by our own Duncan
Analyst firms should pay serious attention to the Institute of Industry Analyst Relations‘ (IIAR) new Tragic Quadrant. The TQ spotlights some upstart firms that have successfully won much greater mindshare
Are you an Analyst Relations (AR) manager with a regional remit that includes Africa? Remain unconvinced of Gartner’s influence at a regional level and unclear how to drive sales effectiveness? Here are
Not to long ago the IT research industry was shocked by the sudden demise of one of the best known technology blogs and research firms, Gigaom and Gigaom Research. What went wrong? What are
For this Influencer Insights Podcast by Kea Company we cover a number of interesting developments in the IT research industry such as analyst movement and the launch of a new research tool.
After a long day working on a marketing automation or data analytics project, a marketer might think she actually works in the company’s IT department. The line between CIOs and
