Yesterday a Boston Globe website reported Netscout’s case against Gartner, making public the allegations that Gartner’s research harmed Netscout’s reputation in retribution for Netscout’s refusal to increase its investment in Gartner services. While
“Everything that has been disseminated for free this past year has been excellent. Gartner and Forrester material is either dated, too high level, not believable, or tailored to small companies
Two notable analyst firms have moved around the Analyst Cycle this month: Current Analysis has become part of Progressive Digital Media Group, while Yankee Group has been integrated into 451 Research. When 451 Group bought
It’s leaner, faster, and more interesting than ever before, and this year the Analyst Value Survey is also working across platforms even smoother. My colleagues Ian Scott and Samyr Jriri have
We’re just getting ready to launch the 2014 Analyst Value Survey. There have been over 9,000 views of the full presentations about the 2013 survey, and almost as many views
In this video, David Bell (@davidbnz), the Xinmei Zhang and Yongge Dai Professor at the University of Pennsylvania, talks about stakeholders as marketing assets. He’s a specialist in start-ups, and in this
The dust is starting to settle, and the aftermath is a little clearer about CXP and BARC’s decision to merge with PAC last week. One thing that’s clear is that
Om nom nom nom… This morning BARC, perhaps the largest analyst firm focussed on business applications, and its French partner CXP, announced a merger with PAC, one of the top ten
