Over 200 telecoms and networking professionals told the Analyst Value Survey that Gartner, IDC and Forrester were the three most valuable analyst firms. That’s a great result for IDC, but
These awards have been superseded. See the 2018 Telecoms & Networking Analyst Firm Awards at: https://www.influencerrelations.com/7189 Over 200 telecoms and networking professionals told the Analyst Value Survey that Gartner, IDC and
In any business environment the phrase ‘best practice’ sooner or later comes up when people are talking about planning, execution and measurement of business activities. According to Wikipedia “a best
Analyst Relations (AR) programs typically do not have sufficient resources (e.g., spokespeople bandwidth for analyst interactions, AR headcount, and budget) for the tasks at hand. Kea Company see underinvestment in AR
For this Coffee Talk we spoke to Eva Hörtrich, Senior Manager, Global Analyst Relations at Unify (formerly Siemens Enterprise Communications).
In this Coffee Talk, Robin Schaffer from NICE Systems (now: UNIT4) talks over her route from AT&T into NICE Systems and into Analyst Relations, and her thoughts about the Analyst
When talking to IT vendors eager to grow their business I usually come across a number of common challenges they face. One of the biggest issues which lies outside the
2014 has been the breakout year for freemium analyst firms. It’s fundamentally ended the fantasy that only Gartner and Forrester were “deal-maker or breaker” firms. An excellent illustration of that
