What a difference a year makes. In 2008 Forrester was the winner of the Analyst Firm of the Year award. However, since then we’ve seen a different tone to the
AR managers need to quit whining about Forrester’s role based research. To make progress, start speaking about the success imperatives its role-based research is founded on. It’s been more than
The world economy is now in a downward spiral which was avoidable but now places significant challenges for industry analysts and the ecosystem that exists around them. With this post
In the second of two podcasts Ed Gyurko, European analyst relations manager at Tech Mahindra discusses the Gartner Magic Quadrant with Duncan Chapple, managing director of Lighthouse Analyst Relations. In
Gianni Catalfamo, co-leader of the European Technology Practice of the Brodeur|Pleon Worldwide, has posed some important questions in his recent Mzinga case study. As one of the few nuclear engineers
Stacey Hawkins, until recently Gartner’s worldwide Managing VP of Research Methodology, praised our recent podcast on the Magic Quadrant in a comment. She makes the important point that lack of
Yankee Group deserves praise for posting the slides and audio from its regular open Q&A session for analyst relations professionals. As we discussed back in October, the firm has faced
Merv Adrian, the former Forrester analyst who recently founded IT Market Strategy, has produced a useful summary of some of the discussion about analysts who blogs. It’s a useful summary
