Which analysts are most influential
Two months ago, Gartner’s stock was at the top of an amazing rally. Its stock had more than doubled, from $13.07 in June 2006 to $27.56 in June 2007. To many, that’s a powerful measure of its growing dominance over the world of industry analysts. However, not all is well in Stamford. The share price…
Forrester Research has made impressive progress over the last year. Its role-based reorganisation has been planned and executed carefully over the last two years. That puts Forrester in pole position to benefit from any discontent among Gartner’s clients, partly because Forrester is also the top analyst firm when it comes to client satisfaction. Because of…
Most vendors that subscribe to Gartner are being offered expanded services. Their proposed fees are also growing, often by 50%, 100% or 150%. We have observed some common tactics and experiences within its client base. However, the central pressures are not in dealing with Gartner: the severe difficulty for AR directors and other Gartner clients…
Longhaus has written an interesting article on the closure of Gartner’s consulting business in Australia, which touches on a real interest of mine: price elasticity. I’m drafting something on that, and on the issues of how to negotiate with Gartner on rising prices, for after I return from Forrester’s IT Forum here in Edinburgh. In…
Analyst firms find that the Arab world can be a very effective route into Africa more broadly — if analysts can respond to the different customer demand across those countries. Initially, of course, the money has been in more market research work. However, Lighthouse’s feel is that there’s an opportunity for analysts to also ramp…
The last twelve months have been an especially exciting time for technology across the Arab world. There is increasing, and unsatisfied, demand for analyst insight and opinion, especially in the Gulf states. That has created the opportunity for a few research and analysis houses to set up in the region, probably the most credible being…
I think Jonathan’s recent comments on Gartner are still missing out price elasticity. The increased revenue reflects Gartner’s increasing share of pocket in a shrinking target group. gartner is focussing on firms with revenue over $1 bn and, as we have seen, is focussing on national markets to the exent of closing its APac consulting…
Just before the middle of the year there’s a flurry of goal-setting in analyst relations teams. Colleagues are setting budgets, looking at progress and realigning resources. That means we’re having a few discussions about Balanced Scorecards, and seeing some common challenges in using them. The balanced scorecard identifies four perspectives to track the progress of…