Announcing The Ten Top Telecoms Analyst Firms

Over 200 telecoms and networking professionals told the Analyst Value Survey that Gartner, IDC and Forrester were the three most valuable analyst firms. That’s a great result for IDC, but

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Announcing 2015’s ten top telecoms analyst firms

These awards have been superseded. See the 2018 Telecoms & Networking Analyst Firm Awards at: https://www.influencerrelations.com/7189 Over 200 telecoms and networking professionals told the Analyst Value Survey that Gartner, IDC and

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“Deal-Maker or Breaker” is over& Other Harsh AR Truths

2014 has been the breakout year for freemium analyst firms. It’s fundamentally ended the fantasy that only Gartner and Forrester were “deal-maker or breaker” firms. An excellent illustration of that

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How to slip up your pitch to analysts

Eight analysts and AR professionals made some great suggestions in the wake of my post on Seven mistakes that will kill your pitch to analysts. I though I’d share their ideas here. Lisa K Stapleton: I

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Announcing the 10 Outstandingly-Valuable Services Analysts

Over the last month Influencer Relations’ Analyst Firm Awards for 2014 have gone from successful to monumental.

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Announcing the ten outstandingly-valuable services analysts

Over the last month Influencer Relations’ Analyst Firm Awards for 2014 have gone from successful to monumental. In every category, the growing centrality of cloud solutions means that analyst firms with a

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Measured in Minutes: The ROI of an Analyst Briefing

As part of the ongoing struggle to convince their management about the value of analyst relations, AR professionals often prove the effectiveness of their AR programmes by showing written research

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Frustrated Customers Produce Opportunities for Upstart Analyst Firms

“Everything that has been disseminated for free this past year has been excellent. Gartner and Forrester material is either dated, too high level, not believable, or tailored to small companies

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