AR professionals who complete Lighthouse’s training seminars now automatically become members of the Institute of Industry Analyst Relations, at no extra cost to themselves. Over the next year a portion
Forrester Research has made impressive progress over the last year. Its role-based reorganisation has been planned and executed carefully over the last two years. That puts Forrester in pole position
You can qualify as an analyst relations professional – without leaving your desk. Over the ten weeks, two of the most respected analyst relations leaders will share more than 20
“How to build business relations in China?” “How to influence a Japanese decision-maker?” “How to source information from Korea?” When working with Chinese, Japanese and Korean industry analysts, these are
Most vendors that subscribe to Gartner are being offered expanded services. Their proposed fees are also growing, often by 50%, 100% or 150%. We have observed some common tactics and
My colleague Ivana Lazovic has been leading some fascinating research to see on which geographies analysts seem to be focusing their work. As you can imagine, it’s sort of question
Longhaus has written an interesting article on the closure of Gartner’s consulting business in Australia, which touches on a real interest of mine: price elasticity. I’m drafting something on that,
During a recent blog post discussing what many are referring to as open source analysts, I made some comments about one specific company, Freeform Dynamics, that with hindsight could have
