Four quartiles show enterprises’ growing use of freemium analysts
Managers in large enterprises, and especially those involved in evaluating and deciding about technology choices, use more analyst firms with each year. Our AVS…
1. Identify & Evaluate
Which analysts are most influential
2018 Analyst Firm Awards to be published on 10 September
The world’s most valuable industry analyst firms will be honoured by the announcement of the 2018 Analyst Firm Awards on 10 September. The awards…
Forrester grabs GlimpzIt & FeedbackNow for CX Cloud solution
Forrester’s continuing acquisitions spotlight the firm’s evolution from pure-play analyst house to a digital business advisory and services provider. On July 10, 2018, Forrester…
Torsten Sewing: Targeting the right analysts
Before you put your Analyst Relations program into practice, you will need to define your goal and start targeting your resources, both within the…
a16z & Huawei lead 2017’s most-shared analyst relations content
It’s been quite a year. We’ve looked for the ten items of analyst relations content most shared on LinkedIn during 2017. Why LinkedIn? We…
CXP catches up with Ovum in 2017 Telecoms & Networking Analyst Firm Awards
These awards have been superseded. See the 2018 Telecoms & Networking Analyst Firm Awards at: http://www.influencerrelations.com/7189 The final category in the 2017 Analyst Firm Awards…
Forrester & IDC equal Gartner: 2017 Enterprise Applications Analyst Firm Awards
These awards have been superceded. See the 2018 Enterprise Analyst Firm Awards at: http://www.influencerrelations.com/7156 Enterprise Applications are among the technologies where analysts are under the most…
TechMarketView & Ovum show national impact of analysts
IT solution providers can amplify their market impact by understanding that analysts’ impact differs greatly between countries. Services companies and solution providers often look…
Ovum & 451 advanced in 2017 Marketing Analyst Firm Awards
These awards have been superseded by the 2018 Marketing and Policy Analyst Firm Awards. Marketing is one of the most important areas of…
CXP Group & KPMG advance in 2017 Security & Risk Analyst Firm Awards
Security and risk are critical areas for the users of analyst firms, and it’s no surprise that its major analyst firms rather than niche…
HfS Research overtakes Forrester in 2017 Outsourcing & Automation Analyst Firm Awards
This post has been superseded by the 2018 Services and Cloud Analyst Firm Awards. The 2017 Outsourcing & Automation Analyst Firm Awards contain quite a surprise….
New method for Analyst Value Survey
A new methodology is shifting the focus of the annual Analyst Value Survey onto the professional’s experience of analysts. Unlike previous years, where value…