Coffee Talk with Robin Schaffer

In this Coffee Talk, Robin Schaffer from NICE Systems (now: UNIT4) talks over her route from AT&T into NICE Systems and into Analyst Relations, and her thoughts about the Analyst

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Coffee Talk with Sanchit Vir Gogia

For this Coffee Talk we invited Sanchit Vir Gogia, Chief Analyst and CEO of Greyhound Research, an independent IT & Telecom Research & Advisory firm. He also is the author

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Coffee Talk with Dr. Efrem Mallach

For this Coffee Talk we’ve invited Kea Company’s own Efrem Mallach. Efrem Mallach, PhD, literally wrote the book on Analyst Relations. A quarter of a century ago, Win Them Over

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Coffee Talk with Michael Myers

Listen back to our Coffee Talk with seasoned Analyst Relations professional Michael Myers from KPMG, who talks over his route into Analyst Relations and his views on the Analyst Relations Industry.

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AR Classics: “DMB” is over & other harsh AR truths

2014 was the breakout year for freemium analyst firms. It’s fundamentally ended the fantasy that only Gartner and Forrester were “deal-maker or breaker” firms. An excellent illustration of that is the

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Gartner, Forrester & HfS Research top 2014 Analyst Firm Awards

Update: The 2018 Analyst Firm Awards are available here.  9 December 2014 – London, UK. Long-time industry leaders Gartner and Forrester Research have been joined by HfS Research as the

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Guest post: Karin Nauth Shelley on The Trusted Advisor

Forrester alumna Karin Nauth Shelley, who recently joined me here at Kea Company, has written this excellent review of The Trusted Advisor. I met the book a dozen years ago, in

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AR Classics: Buyer beware on analyst advice

Admit it. You’re an advice junkie. Need proof? The industry analyst business rakes in more than $I billion annually, mostly from IS managers who seek advice on trends, vendors and

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