Analyst Relationship Audit (ARA) is a measurement for the progress of analyst relations programs. First developed in 2001, it involves a series of confidential interviews with analysts following a company’s
A new training course based on the new edition of Efrem Mallach’s book, Win Them Over, will run for the first time in Europe on Monday, February 19. The half-day
There is no change in the top three of this month’s Services Index. Accenture is leading, with EDS and CSC playing catch up. Verisign has performed well this month, increasing
There is no change in the top three of this month’s Services Index. Accenture is leading, with EDS and CSC playing catch up. Verisign has performed well this month, increasing
I’ll be mulling over three things over the weekend, and would love to hear your comments. Someone’s just pointed out to me that just over half of JupiterKagan’s analysts have
The Institute of Industry Analyst Relations website is expanding its catalogue of analyst firm website and blogs. The listing of firms is here, while the directory of analysts’ blogs is
A week in the Munich area, meeting up with analysts and AR professionals there, shows how the business culture in Europe’s German-speaking region poses some special challenges to both analysts

When surveying analysts, many AR managers are uncertain about how many analysts need to be surveyed for the results to be significant. Few AR managers are interested by statistical theory,

