AVS shows Gartner fumbles new coverage areas
We recommend that analyst relations teams hold regular strategy workshops using the Analyst Value Survey to refocus their analyst relations efforts. Analyst firms and…
6. Features
Vicki Jenkins: AR Planning Doesn’t Have to be Like Nailing Jell-O to a Tree
With a background as both an analyst relations (AR) professional and an industry analyst, I have seen what happens on both sides of the…
Gartner and Forrester head 2016 Global Analyst Firm Awards
The 2018 Global Analyst Firm Awards have superseded the post below, which relates to the 2016 awards. The new year always brings changes. Here…
Analysts’ subscribers can get less value than non-subscribers
Users of analyst services are surprisingly canny. In many situations, where people over-rate what they have chosen in the past and undervalue other options….
Gartner & Forrester topped 2016 Americas Analyst Firm Awards
These awards from 2015 have been superseded by the 2018 Americas Analyst Firm Awards. Users of analyst insight in the Americas said that Gartner,…
Early surprises in the 2015/16 Analyst Value Survey
We’re past the half-way mark in the Analyst Value Survey, and the results we have so far are fascinating. The survey is well over…
New Influence Quadrant shows ‘powerhouse’ firms in trouble
Most of the eight large “Powerhouse” providers of ICT solutions are losing share of voice in analysts’ research. That’s the finding, which we previewed…
Guest post: Don’t settle for horizontal analysts
Many thanks to Evan Quinn at QAD for allowing us to publish this post disputing the recent post on vertical analysts. There is “very little…
Guest post: Do Chinese managers use communication channels differently?
Chinese businesses and consumers have on their hands similar channels of communication as we do. However, did you know they are often used in…
Five ethics policies for analyst firms
Do vendors pay analysts to say what they want them to say? Not normally. Vendor support for the analyst community is substantial: many obtain…
AR Classics: Why Congress won’t regulate analysts
Given the current FIFA scandal, it’s interesting to note that it is a year since the most serious call yet for the regulation of…
AR Classics: Why corporations pay technology analysts $15 billion a year
Corporations pay technology analysts $15 billion a year for unbiased technology research. But many common analyst practices look suspiciously like conflicts of interest. By…