Guest post: Don’t settle for horizontal analysts
Many thanks to Evan Quinn at QAD for allowing us to publish this post disputing the recent post on vertical analysts. There is “very little…
6. Features
Guest post: Do Chinese managers use communication channels differently?
Chinese businesses and consumers have on their hands similar channels of communication as we do. However, did you know they are often used in…
Five ethics policies for analyst firms
Do vendors pay analysts to say what they want them to say? Not normally. Vendor support for the analyst community is substantial: many obtain…
AR Classics: Why Congress won’t regulate analysts
Given the current FIFA scandal, it’s interesting to note that it is a year since the most serious call yet for the regulation of…
AR Classics: Why corporations pay technology analysts $15 billion a year
Corporations pay technology analysts $15 billion a year for unbiased technology research. But many common analyst practices look suspiciously like conflicts of interest. By…
Guest post: Building social media alignment
Yulia Sidorova PhD researcher at Politecnico di Milano is looking for three large organisations in Europe as case studies for a new Social Media…
Four psychological strategies for analyst relations
Christian Hampel, a researcher from the Psychologische Institut Mainz, and I have a totally new analyst relations strategy. Since February, we have been developing…
Sales Enablement Webinar: Step by Step Planning
Over the course of 2014 we hosted a series of webinars on the topic of Sales Enablement. In the video below, Robin Schaffer and…
Guest Post: AR pros are not scheduling coordinators
The technology services industry has evolved at such a frightful pace in recent months, I won’t be surprised that in some time it may…
Guest post: Gigaom research leader explains what worked
Gigaom Research, where I was working as a research lead for the past several years, has ceased operations as part of the takeover of…
How to deal with industry analysts for startups
View back the recording of Michael Coté’s talk early 2014 on dealing with analysts, narrowed down to startups.
Guest Post: When Your Company Takes Out Your Favorite Analyst
It happens to the best of us. Your analyst relations program is humming along nicely – your analysts are behaving, your internal constituents under…