Five Ways To Get a Better Deal From Gartner

Most vendors that subscribe to Gartner are being offered expanded services. Their proposed fees are also expanding. We have observed some common tactics and experiences within its client base. However,

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IIAR’s Tragic Quadrant Spotlights Overrated Analysts

Analyst firms should pay serious attention to the Institute of Industry Analyst Relations‘ (IIAR) new Tragic Quadrant. The TQ spotlights some upstart firms that have successfully won much greater mindshare

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Seven factors that predict business growth: Webinar on the PROCESS wheel

On our free webinar on June 25th, KPMG and Shell alumna Rosemary Cooper-Clark will explain a method to review the key elements that drive business performance and business success. It’s

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3 things Analyst Relations Managers need to know about Gartner in Africa

Are you an Analyst Relations (AR) manager with a regional remit that includes Africa? Remain unconvinced of Gartner’s influence at a regional level and unclear how to drive sales effectiveness? Here are

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Influencer Insights Podcast May News

May has been a slow month in terms of big news in the IT Research industry, but we’ve launched some interesting new initiatives at Kea Company. This short podcast focuses on

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IIAR’s Tragic Quadrant spotlights overrated analysts

Analyst firms should pay serious attention to the Institute of Industry Analyst Relations‘ (IIAR) new Tragic Quadrant. The TQ spotlights some upstart firms that have successfully won much greater mindshare

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Five ethics policies for analyst firms

Do vendors pay analysts to say what they want them to say? Not normally. Vendor support for the analyst community is substantial: many obtain more revenue from vendors than from users.

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Four stages in the evolution of analyst firms

Changes in business have driven the growing revenue and authority of ICT industry analysts. Four distinct stages reflect the several factors that have defined this success. For much of the

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