Reflecting the paradoxical position of many clients, Kea’s Analyst Attitude Survey also goes to a wide range of consultants who play similar roles to analysts and are often employed by analyst firms. The responses to the current survey show that consultants are generally much less happy with their relationships with AR teams than analysts are….
Some of the firms mentioned by the IIAR’s analyst team awards fall short of excellence. That’s the verdict of several hundred analysts who took our Analyst Attitude Survey, and of the CEO of one of the top analyst firms. Phil Fersht left the comment below on our criticism of the IIAR awards. We thought we’d…
It’s a common challenge for providers: some new or fast-changing market contains very different solutions. Clients want either apples or oranges, but the analyst research reads more like fruit salad. As new solutions come into old markets, or as analysts try to squeeze hot new solutions into their less-exciting coverage areas, it’s increasingly hard for users…
Because a lot of analysts take part in our Analyst Attitude Surveys, we are able to offer clients what we call a control group. In the language of research, a control group is a group of people who don’t get the treatment that we want to measure the effectiveness of. For example, most firms might be…
Worldwide, Analyst Relations teams are committed to fostering the best information exchange, experiences and trusted relationships with tightly-targetted global industry analysts and influencers. Sometimes the targeting is too narrow and analysts are treated inhumanly. However, the technology buying process is transforming and so must the benchmarking of analyst relationships. There’s already a long-term transformation of analyst…
The April Fool’s posts from the IIAR and this blog about the future sale of IDC showed more than levity. The changing dynamics of analyst value are producing big shifts in the ways in which analyst insight is consumed, and the growing understanding of the role of business development is also channeling and constraining the…
Philip Carter, chief analyst at IDC Europe, and I have recorded a new podcast to discuss digital transformation. I asked him about IDC’s Third Platform idea, and how his specifically European role reflects the differ challenges and tempo of organisations in Europe. The Munich-based research leader spoke about the friction points created as the gap opens…
The PAC Horizons event (see here) discussed the way that many organisations that have not been innovative in the past are suddenly accelerating. The Kea people there (myself, Viktoria and Sven) enjoyed it, and not the least because our Analyst Value Survey was mentioned in the opening session. The connected car, for example, not only changes…