In a recent post I discussed the aftermath of one of the worst analyst relations crises: when negative coverage hurts your business. I’ve had some great feedback on the post, especially from my ex-Forrester colleague Tina Murphy, and clearly need to say more. Negative coverage can be especially hard to respond to in the rare…
Sun’s Claire Giordano has pointed out that Gartner’s Symposium and IT Expo are worth only what you put into in. As I recover from the double jet-lag of going there and coming back, I realise that it’s an instructive comment, and points to the value that much of the value of the event is in…
My former Ovum colleague Mark Wiggins sent me an interesting comment, with perfect timing, just after Gartner’s 2005 ITXpo closed and as the Symposium slowed down. Mark had left Ovum’s Asia-Pacific and North American operations before joining Hitwise, Experian’s best practice marketing service. In April 2005, Mark joined Infiniti Research, specialising in delivering custom research…
CMP’s magazine for CIOs, Optimize, has surveyed its readers and concluded that most of them find Gartner to be the most influential firm. This is what they say — add up the numbers with me. “A full 73% of more than 1,000 Optimize readers surveyed ranked Gartner as the most-influential analyst firm. Competitors lagged significantly:…
Jim Zimmermann is back with his Techra brand. Jim founded, edited, and published the Analyst Views web site and Weekly Report. He’s gone through a pile of different business cards along the way: he sold the site to Bitpipe back in 2003. TechTarget bought Bitpipe in late 2004. Then TechTarget sold off Analyst Views and…
What happens when An Analyst Works For Your Competitor? Information Week has picked up on one of the most interest stories being talked about here at Symposium: Howard Dresner, one of the best known analysts in any field, and a leading Business Intelligence expert, is leaving Gartner to join smooth BI leaders Hyperion. Analysts often…
Earlier this week I had dinner with Michael Davies, founder of Mercator Partners, and some colleagues from the Centre for Scientific Enterprise and London Business School. Davies, like me, is an alumnus of the school’s MBA degree. He is is advising on the plans to establish the first heavyweight Institute of Technology in a European…
Lighthouse often works with companies that have to deal with negative reports from industry analysts. Not every negative report need to be treated like a crisis, but negative reports generally indicate a weak relationship. There are some very effective ways to improve relationships, but sometimes firms can’t wait to improve the relationship before they try…