Engaging with analysts brings in a variety of expectations. The most common and easily anticipated outcome is a positive report on the service provider; ironically not a balanced report. Any

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Most of the eight large “Powerhouse” providers of ICT solutions are losing share of voice in analysts’ research. That’s the finding, which we previewed last week, of the H1 2015 Influence

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Making Music Together: The 4 C’s of an Analyst Inquiry

You can discover more about a person in an hour of play than in an hour of conversation – Plato

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How Tech Providers Can Get Value from Gartner (and other Analysts)

This post was written by Hank Barnes, Research Vice President at Gartner. It is updated from work originally posted on the Gartner blog network. You can find the original post here. We are

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Five Ways To Get a Better Deal From Gartner

Most vendors that subscribe to Gartner are being offered expanded services. Their proposed fees are also expanding. We have observed some common tactics and experiences within its client base. However,

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3 things Analyst Relations Managers need to know about Gartner in Africa

Are you an Analyst Relations (AR) manager with a regional remit that includes Africa? Remain unconvinced of Gartner’s influence at a regional level and unclear how to drive sales effectiveness? Here are

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The Analyst Sales Impact Matrix is one of the most-requested custom analyses produced by our Analyst Value Survey. Over the years, the AVS has gathered the opinions of thousands of users of

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The Ripple Effect of Analyst Relations

‘How many deals can you help us win?’ ‘We have already invested in all the marquee analyst firms, when do we start seeing tangible returns?’ ‘Can you ask which Fortune

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