Users of analyst research in Asia-Pacific mainly read research written in that region. That’s the clear message emerging from spending last week in the region. Efrem Mallach and I met with most of the largest Asian, US and European firms conducting analyst relations professionally in the region. The observation that CIOs and executives are most…
Every week, our colleague Ivana Lazovic presents Lighthouse’s latest measurement tool, the Analyst Index. Yesterday we saw the risers and fallers in the Services Index, with Accenture maintaining its iron grip on the top spot whilst the likes of EDS, CSC and Capgemini follow in hot pursuit. The Lighthouse Analyst Index is the only regular…
The chart on the right hand side shows the ten services companies with the highest profile in analyst research over the last four weeks. It’s part of the Lighthouse Services Index, one of our monthly share of voice measurements, which we call the Analyst Index suite. Accenture still maintains the lead in Services and last…
A new post by ARmadgeddon is critical of an initiative by Forrester’s analyst relations council. Forrester’s plan allows participants to attend a conference for analysts being organised by a participant at another firm. Eric’s comment summarises the proposal nicely. Those who have commented on the proposal so far [David, ARonaut, Armonk] are sceptical: other stakeholders…
While the research world is increasingly global, the work of everyday life is still marked strongly by national cultures. I tend to recommend Kate Fox’s book, Watching the English, to international professionals trying to cross the cultural divide when working with folk in England. To a degree, much of her findings also hold true for…
We’ve written a lot about Forrester recently: on finances, pricing, timing, performance and valuation. While that reflects many of the discussions we are having at the moment, it’s time to give this thread of comment to a concluding summary, and move on to other matters. These are our four key thoughts on Forrester’s evolution. Forrester…
The chart on the right hand side shows the ten telecoms companies with the highest profile in analyst research over the last four weeks. It’s part of the Lighthouse Telecoms Index, one of our monthly share of voice measurements, which we call the Analyst Index suite. This month Motorola takes the lead in telecoms research…
CFOs at both Forrester and Gartner are engaging in fascinating share buy-back strategies. In both cases the strategies are constrained by complex shareholder relationships. They are hard to understand. However, we disagree with those who say that these strategies are of no importance to AR professionals. Hard thinking may be uncomfortable, however, it is also…