Influence
In less than three minutes, I explain in a new video why we are running the Analyst Relations Forum next month. We’re facilitating a conversation between some of the most innovative analyst firms and the best practice elite in the AR community. The result is two amazing days which show professionals how to make the most…
Yesterday a Boston Globe website reported Netscout’s case against Gartner, making public the allegations that Gartner’s research harmed Netscout’s reputation in retribution for Netscout’s refusal to increase its investment in Gartner services. While the case is not a re-run of ZL Technology‘s ill-fated case against Gartner, it is unlikely to win in court, change Gartner or improve Netscout’s…
One of the myths about the analyst industry is that analysts used to be better and, in particular, more experienced. As a former analyst I’m tempted by this idea out of vanity but, broadly speaking, that’s not true. Over recent years there’s been a slight upward trend in the work experience of analysts. We’ve seen…
Services analysts are rapidly becoming major influencers in the telecoms and networking industries because they offer context and reassurance to managers in the business lines. It’s a strong parallel of the way that IBM has been one of the firms most trusted by telecoms analysts, despite not being a telecoms specialist. The snapshot above from our 2014 Analyst Value…
Fifteen years ago I graduated with a masters from City University‘s department of business computing, for whom I’d worked as a knowledge transfer specialist. City has flourished, and now stands in the top 5% of universities. I recently returned for the annual reunion. I’m pictured above with my former classmate, Unify’s Akhil Sachdev. One big…
I was delighted to host a Coffee Talk with Win Them Over author Efrem Mallach PhD recently. In the recording, Professor Mallach explains his path into analyst relations. While working as an academic, he had some consulting arrangements helping technology buyers to select new technologies. This led him into helping a vendor, and then many vendors,…
If you are a company with a product, treatment or service that would benefit from ‘real’ market analysis from a team of bright and resourceful MBA students at the University of Cambridge business school, they would be delighted to hear from you.Cambridge Judge Business School is inviting project proposals for its Cambridge Venture Projects (CVP 2014)…
Innovation and leadership are in silos, and Linda A Hill from the Harvard Business School has devoted a career to understanding why. Professor Hill spoke in London yesterday about her new Harvard Business School Publishing book, Collective Genius, which describes what the optimal leadership of exceptional leadership looks like. The research builds on her Being the Boss…