How can you stop an economic downturn reversing your services AR successes?

The reality of the credit crisis and the potential for an economic downturn is a hugely important dynamic in our market. Lighthouse is proposing holding a seminar in May to share and discuss various aspects of the situation and tactics that will help minimise the potential AR impact. What should your new AR Modus Operandii Read more about How can you stop an economic downturn reversing your services AR successes?[…]

Happy New Year! (0.82 probability)

It’s probably going to be a great year, with new challenges, for analyst relations professionals. While United States businesspeople may be able to produce a recession by acting out their fears, world markets have performed well in 2007. Almost every major stock exchange rose in dollar terms, with the exception of Japan. Growth was especially Read more about Happy New Year! (0.82 probability)[…]

Asia’s relationships challenge trans-Atlantic brands

Can brands survive in emerging markets? Today I’ve been hearing how Katerina Mavroidis, the Beijing-based global brand strategist, answers that question. For the last few years Mavroidis has been helping clients of Saatchi and Omnicom to put down deeper roots in China, the world’s fastest growing marketing market (Note: Omnicom owns my former employer). Emerging, Read more about Asia’s relationships challenge trans-Atlantic brands[…]

When Bob meets Mr. Zhang, Mr. Tanaka and Mr Kim – Cross-cultural tips for analyst relations in China, Japan and Korea

“How to build business relations in China?” “How to influence a Japanese decision-maker?” “How to source information from Korea?” When working with Chinese, Japanese and Korean industry analysts, these are probably some of the questions you asked yourself – or been asked by colleagues. On July 19th, a cross-cultural coach and trainer will give answer Read more about When Bob meets Mr. Zhang, Mr. Tanaka and Mr Kim – Cross-cultural tips for analyst relations in China, Japan and Korea[…]

Do analysts’ interests reflect ICT markets?

My colleague Ivana Lazovic has been leading some fascinating research to see on which geographies analysts seem to be focusing their work. As you can imagine, it’s sort of question that some analysts won’t give a straight answer to. They might say that their research is global, or that it has no geographical aspect. Luckily, Read more about Do analysts’ interests reflect ICT markets?[…]

Why price doesn’t matter to Gartner

Longhaus has written an interesting article on the closure of Gartner’s consulting business in Australia, which touches on a real interest of mine: price elasticity. I’m drafting something on that, and on the issues of how to negotiate with Gartner on rising prices, for after I return from Forrester’s IT Forum here in Edinburgh. In Read more about Why price doesn’t matter to Gartner[…]

Readership for Analyst Equity breaks a new record

Readership of Analyst Equity continues to grow: March was the first month in which more than 2,500 unique visitors came to the site. In May, you’ve helped set a new record with over 2,700 visitors. By comparison, that’s 40% up on the average readership we had in 2006. Unsurprisingly, the continent with the greatest growth Read more about Readership for Analyst Equity breaks a new record[…]

Aftermath of Gartner’s consulting closedown in Asia Pacific

We broke the news this week that Gartner would close its consulting business in Asia Pacific this week (the research and Japanese businesses are not affected). Now it’s official: 18 people were laid off. The story leaked out to IDG, the parent firm of IDC. Another IDG brand, Computerworld, has this to say… 75 percent Read more about Aftermath of Gartner’s consulting closedown in Asia Pacific[…]

Gartner Consulting to close in Asia Pacific

There’s a strong rumour that Gartner will shut down its consulting division in Asia Pacific and layoff staff. It will probably be announced later this week. This will not include Japan, which is managed autonomously. Staff in Hong Kong and Australia will be hardest hit. At one time Gartner consulting had more than 50 staff Read more about Gartner Consulting to close in Asia Pacific[…]

Motorola, NEC, Verizon and Nortel score well in Asia Pacific Index

Motorola is the clear winner in our Asia Pacific Index. The chart on the right compares the profile of some of the leading technology brands in influential analyst research. Motorola is one of the top 20 worldwide, but is seventh in Asia: a big improvement. Firms to the right hand side of the diagonal line Read more about Motorola, NEC, Verizon and Nortel score well in Asia Pacific Index[…]