AR Classics: Identifying and Measuring Impact and Influence
byHow can analysts in non-traditional, freemium, analyst firms prove their value, and how should analyst relations professionals respond to their growing impact? Until analysts…
4. Align, track & educate
If your firm winning the battle of ideas?
AR Classics: Barbara French on how to grab an Influential Analyst’s Attention
byBarbara French’s Grab an Influential Analyst’s Attention: 3 Secrets & 4 Tips helps companies to avoid some of the most common errors in analyst…
A podcast with Philip Carter from IDC (part 2)
byWelcome back to the second episode of our new podcast series with Duncan Chapple (Managing Partner, Kea Company) and Philip Carter (Chief Analyst, IDC)….
Control in Analyst Attitude Surveys
byBecause a lot of analysts take part in our Analyst Attitude Surveys, we are able to offer clients what we call a control group….
Time for a new direction in AR measurement?
byWorldwide, Analyst Relations teams are committed to fostering the best information exchange, experiences and trusted relationships with tightly-targetted global industry analysts and influencers. Sometimes…
A podcast with Philip Carter from IDC (part one)
byWelcome to our new podcast series with Duncan Chapple (Managing Partner, Kea Company) and Philip Carter (Chief Analyst, IDC). One of the main topics discussed on the…
AR Classics: Gartner and Forrester are not, repeat not, Tier 1
byYou read the headline correctly; Forrester and Gartner should never be considered Tier 1. Yes, yes, Gartner is the industry behemoth, and Forrester is…
A Podcast with Dr. Carlo Velten of Crisp Research
byA former Ski instructor turned analyst? Dr. Carlo Velten (LinkedIn – XING), a founder of Crisp Research, joined us to speak about Crisp, their freemium…