Kea Company, the global influencer relations consultancy, has announced new team members in Europe including advisory partner Annelieke Nagel, a Gartner and IDC alumnus with 30 years’ experience in the
A framework for winning the hearts and minds of trusted influencers. In my last post I outlined why influencing the influencers matters. In short, trusted influencers- specifically those beyond media-
Why Influencers Matter Want to know the quickest way to kill a conversation? Begin and end with your undisputed awesomeness. Too harsh? Perhaps, but sometimes the truth hurts.
Communications without intelligence is noise; Intelligence without communications is irrelevant. – Gen Alfred Gray, USMC
Engaging with analysts brings in a variety of expectations. The most common and easily anticipated outcome is a positive report on the service provider; ironically not a balanced report. Any
Most of the eight large “Powerhouse” providers of ICT solutions are losing share of voice in analysts’ research. That’s the finding, which we previewed last week, of the H1 2015 Influence
You can discover more about a person in an hour of play than in an hour of conversation – Plato

This post was written by Hank Barnes, Research Vice President at Gartner. It is updated from work originally posted on the Gartner blog network. You can find the original post here. We are