Duncan Chapple and Marius Jost discuss how analyst firms are changing in a recently-recorded podcast. In the mp3 recording, the two former analysts discuss what what means for the way that end-users ‘consume’ analyst services. In less than 15 minutes, the two analyst relations experts spotlight six major trends unfolding in today’s past-changing analyst industry….
The IIAR’s new research on international AR has prompted an interesting question: how big are the analyst and analyst relations communities outside North America? It’s a useful question, because some vendors have not allocated their effort in the way that the analyst firms (and their competitors) have done. You still see organisations where nine out…
If the business model was broken then top analyst firms like Gartner and Forrester would underperform their competitors: that’s the key point underpinning our recent defence of analysts. In fact, the top firms are increasing their lead. Their approach is producing unhappy customers (See the comment here) but any resulting loss in customers is much…
Industry analysts don’t need to have more industry experience than their clients – any more than accountants, management consultants or any other professionals – in order to add value. James Gardner and David Rossiter, who recently criticised analyst firms along these lines, ignore the glaring reality that analysts firms have continued to perform well. That…
Lighthouse Analyst Relations is re-running our last webinar on Monday 13 October to discuss changes in demand for research and analysis services. We’ll be sharing the findings of research we conducted on how demand and pricing for analysts’ research services seems to be changing across various market sectors. To book your seat, visit e-tickets. To…
Aberdeen Group ABI Research Aite Group AMR Research Analysys Arab Advisors Group Beagle Research Berg Insight Berlecon Bloor Research Burton Group Butler Group
Carmel Group Carrier Y Assoc. Celent Clipper Group Computer Economics Context Current Analysis Cutter Consortium Disruptive Analysis Datamonitor
eMarketer Enterprise Management Experton Group Ferris Research Forrester Research Frost & Sullivan Gartner Generator Research GfK Hewson Group Hurwitz & Associates Hydrasight