The IIAR’s new research on international AR has prompted an interesting question: how big are the analyst and analyst relations communities outside North America? It’s a useful question, because some
If the business model was broken then top analyst firms like Gartner and Forrester would underperform their competitors: that’s the key point underpinning our recent defence of analysts. In fact,
Industry analysts don’t need to have more industry experience than their clients – any more than accountants, management consultants or any other professionals – in order to add value. James
Lighthouse Analyst Relations is re-running our last webinar on Monday 13 October to discuss changes in demand for research and analysis services. We’ll be sharing the findings of research we
